Ulta Beauty Launches MUSE Accelerator Program Focused on Early-Stage BIPOC Brands

Major Retailer’s Inaugural Method Offers Retail Readiness Methods and Mentorship to Emerging BIPOC Elegance Models

BOLINGBROOK, Unwell., June 07, 2022–(Small business WIRE)–Ulta Beauty, the nation’s biggest attractiveness retailer, is now accepting purposes for its MUSE Accelerator, its inaugural method committed to supporting early-stage BIPOC splendor manufacturers to launch and thrive in retail. By means of the MUSE Accelerator, Ulta Natural beauty will teach, encourage and guidance individuals with time, sources and mentorship to get ready various leaders, founders and entrepreneurs for retail readiness, although nurturing a neighborhood to aid empower each and every chosen participants’ journey.

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Ulta Beauty’s MUSE Accelerator supports the firm’s ongoing DE&I attempts to amplify underrepresented voices although curating and nurturing a assorted assortment. (Photo: Ulta Beauty)

“MUSE Accelerator is an additional way we’re bringing to life our determination to diversifying our unparalleled assortment so all company can see by themselves reflected at Ulta Natural beauty,” claims Monica Arnaudo, chief merchandising officer, Ulta Beauty. “We believe that it is our responsibility to get tangible ways to develop foundational business improve. As a vacation spot wherever makes can discover, thrive and efficiently access unchartered heights, this plan assists us even further nurture emerging BIPOC makes and develop meaningful impact for the communities we provide, our business and the earth.”

The MUSE Accelerator supports Ulta Beauty’s ongoing endeavours to amplify underrepresented voices although curating a assorted assortment. Launching in September, eight BIPOC beauty model applicants will obtain $50,000 in economic support to propel brand name growth in addition to resources built to prepare every for retail readiness and extended-phrase achievement. This will include things like exclusive options to understand from subject matter matter experts throughout numerous subjects these types of as merchandising, offer chain, lawful and internet marketing, as effectively as brand founders and marketplace leaders’ engagement through hearth chats and panels.

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To make certain a significant, thriving expertise, a strong curriculum was created in partnership with Venture Noire, a non-income business that specializes in accelerator programs devoted to Black and minority business people. The 10-7 days curriculum options digital and in-individual sessions centered on brand improvement including:

• Brand Strategy & Positioning: An immersive, 360-diploma preparing session that presents equipment, assist, and assets essential for extensive-expression success.

• Retail 101: Qualified teaching on how to effectively launch, improve and thrive in a national, omni-channel retail environment.

• Supply Chain & Logistics: A important training course on preparing for and navigating distribution channels to ensure exceptional shopper activities.

• Demo Week & Celebration: A once in a life span prospect to pitch the manufacturers to likely traders and retailers.

Mentorship is an invaluable offering that will allow contributors the exceptional prospect to learn from a devoted mentor more than the study course of the plan. MUSE Accelerator Mentors Shontay Lundy, founder of Black Lady Sunscreen, Ron Robinson, founder and CEO of BeautyStat, Desirée Rogers, CEO of BLK/OPL and Julissa Prado, founder and CEO of Rizos Curls, are among the assorted sector-leaders who have efficiently built brand names. They are graciously providing their time and expertise to assistance this up coming era of natural beauty leaders.

“Getting crafted and introduced a model from principle to aisle, I comprehend the important importance of mentors as guides together the way – specifically as a minority navigating new territories,” mentioned Shontay Lundy, founder and CEO, Black Lady Sunscreen. “I was privileged to have experienced this sort of assist and honored to have the prospect to pay it forward by means of Ulta Beauty’s MUSE Accelerator.”

Ulta Attractiveness is now accepting applications for the 2022 MUSE Accelerator cohort, with options to be introduced September 2022. Qualified early-phase BIPOC brands are inspired to use today by traveling to ulta.com/muse-accelerator for rules and to find out additional about the method. The deadline to submit is June 30^th at 11:59pm CT.

About Ulta Elegance

At Ulta Magnificence (NASDAQ: ULTA), the options are gorgeous. Ulta Natural beauty is the major U.S. natural beauty retailer and the premier beauty location for cosmetics, fragrance, skin care goods, hair treatment goods and salon services. In 1990, the Company reinvented the beauty retail experience by presenting a new way to shop for splendor – bringing with each other all matters natural beauty, all in one particular location. Today, Ulta Natural beauty operates much more than 1,300 retail stores throughout 50 states and also distributes its items by means of its web-site, which includes a collection of tips, tutorials, and social content material. For additional information, go to www.ulta.com.

Ulta Elegance was recently additional to the Bloomberg Gender Equality Index, which tracks the money functionality of public companies dedicated to supporting gender equality by coverage progress, representation, and transparency. Far more details about Ulta Beauty’s corporate obligation efforts can be identified at https://ulta.com/trader/esg.

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Contacts

Eileen Ziesemer
Vice President, General public Relations
eziesemer@ulta.com
(708) 305-4479